1. Outstanding Value-for-Money
- Starts around £24,995 (~€29k), significantly cheaper than rivals like VW Tiguan, Ford Kuga, Kia Sportage and Hyundai Tucson—and undercuts VW’s PHEV by about 35% in the UK
- Offers premium equipment (dual 12.3″ screens, ADAS, hybrid tech, PHEV options) that usually come at higher prices .
2. Hybrid & PHEV Options That Impress
- PHEV variant packs a ~25 kWh battery with up to 75 mi (121 km) electric-only range—far surpassing rivals like VW Tiguan PHEV
- Petrol version offers refined performance (~169 hp, 0–100 km/h in ~9.4 s) and smooth DCT shifting
3. Sales Success & Growing Popularity
- UK: frequently breaks into top 10 models—ranked 7th in early 2025 with ~9,700 units sold in Q1
- Poland: surged to best-ever #11 in May 2025, with sales doubling year-over-year (+102%) .
- Europe-wide: Overall MG brand surged +33.5% growth in Europe Q1 2025, with HS among key drivers of registrations
4. Modern Looks & Quality Interior
- Redesigned sleek exterior, upmarket cabin featuring AMG-style triple screens, quality materials—often compared favorably to more expensive brands
- Reviewers praise its “quiet, refined driving experience,” and smoother than expected feel
5. Strong Warranty & Dealer Network
- Offers a robust 7‑year/80 k‑mile warranty in the UK, boosting confidence against established players
- Rapid dealer expansion in markets like Hungary (now 25+ dealers) ensures solid after-sales support
6. Appeals to Private Buyers
- Around 60% of MG sales in Hungary are to private owners—not just fleets—highlighting its appeal for everyday consumers
- UK buyers are choosing the HS over models like Focus or Astra thanks to size, tech, and styling
Bottom Line
The new MG HS is thriving because it delivers premium features, advanced PHEV tech, and solid build quality—all priced well below mainstream European rivals. That value proposition, backed by strong warranties and expanding networks, gives it the edge to outsell VW, Ford, and Toyota models.